Is empathy a core component of “evidence-based medicine?” One prominent researcher and author in the area of empathy in patient care argues that the answer is unequivocally “yes” and says that it can and should be evaluated, taught and sustained, as studies show a high correlation between patient satisfaction and outcomes with empathy scores.
All it takes is a single visit to the doctor’s office to place one’s pride and self-esteem a dozen notches below baseline. I didn’t think much of my appointment, knowing it was just a routine scan at the dermatologist’s office, a new annual pilgrimage resulting from a diagnosis called Middle Age.
Is kindness the missing piece of your brand—the ingredient that can allow your organization to stand out in an age in which consumers long to be treated as more than a nuisance?
A research project led by Oxford University is showing how patient experiences can be used to improve healthcare – not through targets and surveys, but by getting doctors, nurses and patients talking together about care on the ward.